Thread: Medical terms adsense

I have received a few accidental good clicks on medical terms, but not sure if I want to persue this too much as my blog is very niche. Do any of you run a site somehow related to medical terms?

If so, what do you do to keep your adsense somewhat targeted, but still hit the big clicks?

thanks in advance,

Mike

You can narrow the content that Google uses to determine the keyword themes used by the AdWords spider by isolating sections of content using the tags in the following article.

It is called Section Targeting.

Section targeting and how to implement it - AdSense Help

You should research for the high paying keyword if you want to get the high rate for your ads click.

Avoid having too many Ad units on a page. The top 4 links in a link unit should be the best PPC links. The others (in other link units) may be drastically lower paying because advertisers are less interested in #5 position and lower. And on the content network, the payout is lower anyway.

Originally Posted by Andy101

Avoid having too many Ad units on a page. The top 4 links in a link unit should be the best PPC links. The others (in other link units) may be drastically lower paying because advertisers are less interested in #5 position and lower. And on the content network, the payout is lower anyway.

Meaning If i have around 5 google ad boxes, I get to have lower pay per click?

According to John Chow from his book "Make Money Online" you will get low-paying clicks on Ad units positioned after the first Ad unit. It's because Adwords bidders compete aggressively for the top 4 positions (for the highest converting Ad unit). Then the other Ad units get filled with lower PPC Ads which may have much lower CPC. These may be PPC arbitrage Ads where they go to MFA (Made For Adsense) sites so the bidders only want to pay a few cents per click.

Originally Posted by garfish

Meaning If i have around 5 google ad boxes, I get to have lower pay per click?

Originally Posted by Andy101

According to John Chow from his book "Make Money Online" you will get low-paying clicks on Ad units positioned after the first Ad unit. It's because Adwords bidders compete aggressively for the top 4 positions (for the highest converting Ad unit). Then the other Ad units get filled with lower PPC Ads which may have much lower CPC. These may be PPC arbitrage Ads where they go to MFA (Made For Adsense) sites so the bidders only want to pay a few cents per click.

In theory the first ad unit displays the highest paying ads. Sometimes, I see 'low paying' ads in the 1st spot. It's more of a trial and error to get in right.

Though another consideration is how many advertisers are in the niche. As long as the ads are relevant, I like as many ads as possible. In my opinion, more choice should generate more clicks. On the other hand, if you notice that you have a lot of non-relevant ads, better to cut down on the ad-units.

Originally Posted by firetown

I have received a few accidental good clicks on medical terms, but not sure if I want to persue this too much as my blog is very niche. Do any of you run a site somehow related to medical terms?


If so, what do you do to keep your adsense somewhat targeted, but still hit the big clicks?

The accidental clicks are nice when you can get them. But it seems that after a few days the accidential ads don't show up anymore. Most likely because the advertiser gets bleed dry and changes their adwords settings.

Originally Posted by bogart

In theory the first ad unit displays the highest paying ads. Sometimes, I see 'low paying' ads in the 1st spot. It's more of a trial and error to get in right.

Though another consideration is how many advertisers are in the niche. As long as the ads are relevant, I like as many ads as possible. In my opinion, more choice should generate more clicks. On the other hand, if you notice that you have a lot of non-relevant ads, better to cut down on the ad-units.




The accidental clicks are nice when you can get them. But it seems that after a few days the accidential ads don't show up anymore. Most likely because the advertiser gets bleed dry and changes their adwords settings.

This is what I experienced. What is one to do to make the accident a permanent recurrence?

Originally Posted by firetown

This is what I experienced. What is one to do to make the accident a permanent recurrence?

1. You can reinforce the medical terms by including them in the keyword META tag. Google ignores the meta keyword tag for ranking. But I've noticed that the Adsense bot uses the META keyword tag to determine what ads to show. Though the article should mention the term at least once.

2. Write a batch of articles with the medical terms and group them in the same category or tag.

Its not so, Google doesn't ignore meta tag, the thing is Google try to take relevant content from your site wither it is in meta tag or on your site matching the query.