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Thread: New Adsense Backend

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    javanx3d's Avatar
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    New Adsense Backend

    Didn't see anyone post yet on it, so please move or post if its been done already. Anyone checked out the new Adsense backend? Seems like there is a 2 -3 percent differential in CTR between the legacy and new interface to me. Reports seem slicker. Thoughts?

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    Shenron's Avatar
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    I'm not sure I understand.
    Do you mean you have 2-3 % difference between the old reports interface and the new one?

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    Quote Originally Posted by Shenron View Post
    I'm not sure I understand.
    Do you mean you have 2-3 % difference between the old reports interface and the new one?
    I'm not sure either. I recall this thread discussing the difference between the traffic reported for the new adsense and old adsense formats?

    Lots of Traffic, But No Impressions

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    javanx3d's Avatar
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    Sorry if I was confusing.
    New Interface shows a CTR that is 2.6% less than what the old interface shows for the same time period for me.
    New Interface shows 5,000 more impressions than the Old Interface for the same timeframe.

    Maybe that's the reason for decrease in CTR in the report? 5,000 impressions getting counted under the new interface with the same #clicks....

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    i'm opposite ....
    CTR increase, impression drop and CPM also drop (expected) it happen every alternate month

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    javanx3d's Avatar
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    Hmmm, weird. That being said, I kinda like the old interface better myself. What about you guys?

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    Shenron's Avatar
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    The new interface has a lot more features and information, yet I like the old one better also.

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