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Thread: Resource Box Containing Unrelated Site Links Tip

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    Resource Box Containing Unrelated Site Links Tip

    When promoting some sites via article marketing, it may be hard for us to write enough related content, requiring us to study the subject more or outsource the writing. So why not write an article on ANY subject just to place the links in the resource box?

    I see some people doing this on ezinearticles.com

    If we are not aiming to entice the reader to click the link, but rather gain links for SEO, why not?

    For example, if you can effortlessly write content about SEO, write an article on this topic, and in your resource box, link to say a site about acne removal. You can still surround the link with related text in the resource box which with EZA, blends into the article anyway.

    For example:

    Article content:
    For good SE ranking you need lots of back links to your site.

    Resource box content:
    Spotty Joe (the article author) used these concepts to boost the ranking of his Acne Removal blog.

    I just started trying this so I don't know how well it works yet.

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    I never tried this article marketing method, but it's a good idea. Basically you write about anything and put your links in the resource box, even if it's not related at all.

    Keep us updated with your progress, I may try this out myself.
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    I doubt it will pass any linkjuice, because the overall content(H1 tags, title, article, outgoing links) is for SEO and not acne.

    Google looks for relevance of the link on that page..a page talking about SEO and giving a linkback to Acne Removal will not be seen as a 'vote' towards that site's authority on Acne Removal.

    I doubt google will count that link for SERPS.. It may show up in siteexplorer and GWT but regarding SERPS, it won't do any good.

    You will get the link...but not the juice...

    It won't work for:
    Content: SEO, Link: Acne

    But it might work for:
    Content: Teenage/Women issues, Link: Acne

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    Quote Originally Posted by rome9t9 View Post
    I doubt it will pass any linkjuice, because the overall content(H1 tags, title, article, outgoing links) is for SEO and not acne.

    Google looks for relevance of the link on that page..a page talking about SEO and giving a linkback to Acne Removal will not be seen as a 'vote' towards that site's authority on Acne Removal.

    I doubt google will count that link for SERPS.. It may show up in siteexplorer and GWT but regarding SERPS, it won't do any good.

    You will get the link...but not the juice...

    It won't work for:
    Content: SEO, Link: Acne

    But it might work for:
    Content: Teenage/Women issues, Link: Acne
    Do you have hard evidence to back this up? I've never actually seen this proven wrong.

    I have a friend who owns a dating hubpage, who built links vastly via donation pages, and is earning multiple hundred dollars daily. These donation pages were unrelated to the hubpage that he owns. He is not sure what he did correctly and is unsure about how he can replicate his success.

    I've also seen a significant SERP improvement for HeartAttackTreatment.org, for the term "heart attack warning signs," since I added a link to my signature. I have been performing other link building on this website, so this is not conclusive, but I do feel that unrelated links do carry some weight.

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    Actually I have analyzed my competition few days ago and I have seen a site, which has build lots of backlinks using bots or whatever software to make backlinks on not relevant spam websites. I have seen that this site has no good backlinks at all and it ranks very well on first page for really strong keywords... I think that the more numbers of IP's linking to your website the more higher position you get; not sure about that 100%; it's only from my experience...
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    Charles, nobody has a hard proof of what G considers while ranking sites.. But I strongly believe that relevancy matters a lot..

    I see you have 1180 posts..considering that Google counts just 300 of them you would have got some linkjuice..but had you posted 300 articles on heart attack, i believe you would have seen a bigger rise in SERPs.. or it might be that the guys who are below you have got even more poorer backlinks..

    What I say is, why waste time on writing an article on an unrelated topic when you can use the same time to write an on-topic article. If you won't do it, your competitor will do it.

    Your competitor will look at your backlinks..say, he sees 200 links from related articles and 500 from irrelevant sites...first he will replicate your 200 links and then with few more relevant links he will surpass you..

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    Quote Originally Posted by rome9t9 View Post
    What I say is, why waste time on writing an article on an unrelated topic when you can use the same time to write an on-topic article.
    Fair comment.

    Quote Originally Posted by rome9t9 View Post
    Your competitor will look at your backlinks..say, he sees 200 links from related articles and 500 from irrelevant sites...first he will replicate your 200 links and then with few more relevant links he will surpass you..
    I don't believe this to be true.

    I think irrelevant linkbacks may have some value. When I say this, I'm not necessarily meaning resource box links at article directories - I don't believe these will carry a huge amount of weight, but they will carry some. I'd much prefer to have a link from an irrelevant but authoritative resource, than from a relevant but new resource.

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    I think it's hard for a search engine to be sure that a linked site is relevant or not. In my example, readers of the SEO article may be curious to check out the SEO of the acne site, so it would be relevant in that context.

    I suspect that the quality score of a landing page would go up more though if linked from keyword-related pages. But having a keyword in the anchor text makes the link relevant, as does related text close to the link. You can see evidence of the proximity effect where Adsense picks up on nearby words.

    btw. lots of links from the same site doesn't count nearly as well as lots of links from different sites on different servers since it is too easy to have say a forum signature link that produces many links. In fact, I think that only 1 link per site really counts per keyword. So there isn't much point in submitting many articles with the same link to one place such as EZA.

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    Quote Originally Posted by Charles View Post
    I don't believe this to be true.

    I think irrelevant linkbacks may have some value. When I say this, I'm not necessarily meaning resource box links at article directories - I don't believe these will carry a huge amount of weight, but they will carry some. I'd much prefer to have a link from an irrelevant but authoritative resource, than from a relevant but new resource.
    I was wrong when I said that it won't do any good.. But the benefit from an irrelevant page is lot less than a relevant page.. Even I won't mind having links from irrelevant but big authoritative sites...if getting link is as easy as changing sig link, then why not? but I won't go through the pain for writing especially for that purpose..

    Quote Originally Posted by Andy101 View Post
    I think it's hard for a search engine to be sure that a linked site is relevant or not. In my example, readers of the SEO article may be curious to check out the SEO of the acne site, so it would be relevant in that context.

    I suspect that the quality score of a landing page would go up more though if linked from keyword-related pages. But having a keyword in the anchor text makes the link relevant, as does related text close to the link. You can see evidence of the proximity effect where Adsense picks up on nearby words.

    btw. lots of links from the same site doesn't count nearly as well as lots of links from different sites on different servers since it is too easy to have say a forum signature link that produces many links. In fact, I think that only 1 link per site really counts per keyword. So there isn't much point in submitting many articles with the same link to one place such as EZA.
    Anchor text and Proximity is all fine...just don't give google an opportunity to devalue a backlink..if not today, then probably tomorrow..keep the future in mind. There might be some changes in the coming years and you might lose these backlinks..

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    Going back to what I said at the start of the thread. This idea stems from the need to build back links to sites where it is difficult to write a lot of original content on the subject.

    Like with many affiliate offers from the likes of big name companies, for example, a new brand of shaver. Your mini-site could cover all aspects of what is good about this shaver, such as why 7 blades are better than 6, how cool the colors of it are, and how it compares to other brands. 10 pages later and you are stuck for words, so how are you going to publish 300+ word articles to other sites to build links and compete with other affiliates?

    A great example is credit cards. If you make a site about them, then it quickly becomes apparent that they are all pretty similar with cash back, interest rate, personalization of the card, and just enough details to create a mini-site about them. So when you try and write many 300+ word articles about them you quickly get stuck. With this being a really competitive niche, I think you have to go off topic to build links.

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