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Thread: Title Case

  1. #1
    Will.Spencer's Avatar
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    Title Case

    It is my (untested) belief that page titles in title case have higher CTR's in the SERPS than page titles in all lower case or all upper case.

    On many occasions, I have stumbled clumsily through explanations of title case.

    It appears that I don't need to do that ever again.

    Some nice person has made a simple web script to convert titles to title case.

    Check it out: Title Case.
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    bogart (16 September, 2009), Charles (16 September, 2009), ChillingBreeze (16 September, 2009), Loko (17 September, 2009), m42 (16 September, 2009)

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    sparckyz's Avatar
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    Didn't realise it made a difference, luckily i just use php's ucwords function..

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    It makes sense. People are used to skimming and reading the titles.

    What do you think about camel case?

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    What is title case?

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    Quote Originally Posted by Will.Spencer View Post
    It is my (untested) belief that page titles in title case have higher CTR's in the SERPS than page titles in all lower case or all upper case.
    I suspect that you are correct. Title case looks much more professional and is easier to read than all upper case or all lower case.

    I like the name Camel Case. I have never heard it called that.
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    Bit interesting
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    What I feel,

    Title Case - Best, easy-to-read, attractive, inviting (clicks)
    lowercase - little unprofessional and doesn't seem to have a good CTR
    UPPERCASE- Very untidy, distracting and blah blah

    Quote Originally Posted by Will.Spencer View Post
    It is my (untested) belief that page titles in title case have higher CTR's in the SERPS than page titles in all lower case or all upper case.

    On many occasions, I have stumbled clumsily through explanations of title case.

    It appears that I don't need to do that ever again.

    Some nice person has made a simple web script to convert titles to title case.

    Check it out: Title Case.
    CamelCase... Looks bad for search engines. Suppose it is - CheapCarInsurance - They assume it as single word and it is not very useful for indexing if used in titles. And for CTR, it looks tough-to-read for traffic so I assume a low CTR.

    Even lower case, title case, uppercase doesn't matter to search engines. As long as they show up the key"word", search engines will index. The case matters to the traffic and CTR.


    Quote Originally Posted by bogart View Post
    It makes sense. People are used to skimming and reading the titles.

    What do you think about camel case?
    I think Will spoke of the same thing Isn't it? He favored titlecase only..

    Quote Originally Posted by TopDogger View Post
    I suspect that you are correct. Title case looks much more professional and is easier to read than all upper case or all lower case.

    I like the name Camel Case. I have never heard it called that.
    SEO girl...


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    Kovich's Avatar
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    Well, thankfully my OCD fills me with an overwhelming compulsion to make all titles in Title Case by default!

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    Quote Originally Posted by Kovich View Post
    Well, thankfully my OCD fills me with an overwhelming compulsion to make all titles in Title Case by default!
    Haha I know what you mean! I feel the same way

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    Kovich (17 September, 2009)

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    Luckily, this is a great industry for OCD people to work in.
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