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Thread: The World's Best Niches

  1. #1
    Will.Spencer's Avatar
    Will.Spencer is offline Retired
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    The World's Best Niches

    There are niches which many people here can make good money in, but almost everyone is ignoring. Of course, one of the definitions of a good niche is one that most people are ignoring.

    The secret niche is this: non-English sites.

    Here's a bit of insider data. I operate over a dozen small proxy lists. Visitors come to these sites to find proxies. The sites are pretty similar to each other, but not identical. But, the sites do not earn equally. The best earner among these sites makes 40 times as much as the site on the other end of the scale. So how is the top performer different than any of the other sites in the portfolio? It's in German.

    In most niches, the competition is far less in non-English markets.

    Here's another bit of data which sheds light on this topic. This data is from last fall. I was automatically translating one of my sites into a bunch of additional languages.

    Here's how the traffic breaks down between languages:


    And here's the breakdown in AdSense revenue:


    This post isn't about automatic translations -- that's another topic entirely. But this data does show how well non-English content can do even with the low quality inherent in automated translation and without significant link building efforts.

    This post, instead, is about creating entire web sites in non-English languages.

    From the data above, you can see that the best choices are:

    1. Italian
    2. Spanish
    3. German
    4. French
    5. Dutch
    6. Portuguese

    This gets better, and more profitable, when you translate content that you already own onto a foreign language site. This can be done manually, or by using Google Translate and manually cleaning up the results.

    I know we have French, Dutch, and Portuguese Net Builders. Is anyone here fluent in Italian or Spanish?
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    5starpix (25 December, 2009), Aquarezz (16 January, 2009), Charles (16 January, 2009), Loko (16 January, 2009), mixke (16 January, 2009), Shenron (20 January, 2009), tmongy (16 January, 2009)

  3. #2
    mixke is offline Net Builder
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    Wow! I never bothered to create a non-english site. In the past, I've tried obtaining links from non-english sites to target a specific country but I never bothered to create one. So from your experience, what works better - creating a new non-english site or converting an existing site in other languages?
    Need some time to handle deferred joining date by three big IT companies.

    If your work is still pending, I'll soon get in touch.

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    Stylosa is offline Net Builder
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    I've been thinking about this idea for some time. However some things have been holding me back.

    I'm not fluent in any other language apart from english, I have some basic understanding of German however.

    Translating content, its easy enough to use the Google language tools but how accurate they would be I'm not able to gauge.

    It would lead to added expense paying out for content to be translated.

    People from other countries mainly use english to search the web? If this is the case I'd allways be thinking about the possible loss of traffic.

    All this being said, my current sites do not make much money at all from Adsense so I hardly have any results to fall back onto, like Will does. But then I've only just jumped on the effective SEO bandwagon. I've spent most of my time producing content, now I need to focus on applying effective SEO stratergies.

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    Will.Spencer's Avatar
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    Quote Originally Posted by mixke View Post
    So from your experience, what works better - creating a new non-english site or converting an existing site in other languages?
    Mostly, I have been adding (automatically translated) non-English pages to English language sites. The translates pages were under /lang/it/, /lang/es/, etc...

    Unfortunately, for me at least, Google has started to penalized this practice by deindexing those pages. (Why? I have no idea...)

    Now I am moving that content to subdomains instead of subdirectories. Early results are promising, but Google might penalize those pages at any time.

    I think that, long-term, making entire sites in one non-English language is the most penalty-resistant strategy.

    All that being said, I also think that the easiest way to make these stand-along single-language sites is to re-utilize content you already own.
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    elbandelero is offline Net Builder
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    Quote Originally Posted by Will.Spencer View Post
    All that being said, I also think that the easiest way to make these stand-along single-language sites is to re-utilize content you already own.
    One domain per language?

    For example;
    money.com
    dinero.es
    geld.de
    etc

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    Will.Spencer's Avatar
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    Quote Originally Posted by elbandelero View Post
    One domain per language?
    Si, Senor Bandelero!
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  8. #7
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    For our offline business -which is internationaly oriented- we do have 3 languages available on our site: English, French and Dutch. These languages are for regions where our (potential) customers are.
    All 3 languages bring in their own unique (keyword) traffic which otherwise may have gone to competitor sites. Hence, my experience is also that adding a language can indeed increase visitors. The languages are translated 'by hand' by the way.

    I am very curious as why would google penalize multi language sites? Is this only when the content is automatically translated? Can it be because it detects improper spelling as is often the case with automatic translations? Definitely something worth to find out.

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    WoW, you actually gave me a great idea!
    Some usefull tips here

    And the list is probably Pr*x*L**te.com right?

    Greetz

  10. #9
    mixke is offline Net Builder
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    Quote Originally Posted by Will.Spencer View Post
    Unfortunately, for me at least, Google has started to penalized this practice by deindexing those pages. (Why? I have no idea...)
    Maybe cos Google thought that this is being done to increase number of indexed pages. But then, I've seen some sites with content available in multiple languages, and doing pretty good in Google <can't recall the sites>.

    Get some links from non-english sites to your sub-domains with non-english content. It could be hard but worth trying.
    Quote Originally Posted by Will.Spencer View Post
    I think that, long-term, making entire sites in one non-English language is the most penalty-resistant strategy.
    When I give it a thought, I find it useful for some high-paying niche. But then comes the language problem. Content and promotion tactics will require more attention and efforts <tough for me>.

    Once again, nice idea - I never thought about it
    Need some time to handle deferred joining date by three big IT companies.

    If your work is still pending, I'll soon get in touch.

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    Will.Spencer's Avatar
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    Quote Originally Posted by Loko View Post
    I am very curious as why would google penalize multi language sites? Is this only when the content is automatically translated? Can it be because it detects improper spelling as is often the case with automatic translations? Definitely something worth to find out.
    I am very curious also, but Google hasn't said a word about it.
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    I swear, by my life and my love of it, that I will never live for the sake of another man, nor ask another man to live for mine.

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