Let's entertain an interesting thought (or at least I hope it is). We're complaining a lot about Google here, but alternative engines are either going in the same direction or are just behind Google in terms of sophistication, or are not popular enough (like DuckDuckGo).

If you had enough funds to start your own search engines and implement any innovation you or your team can come up with what would it be like? How do you imagine an ideal search engine?