View Poll Results: Should internet marketing be regulated?

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  • Yes, it should be regulated by the government.

    1 9.09%
  • Yes, it should be regulated, but not by the government.

    1 9.09%
  • No, it should not be regulated.

    8 72.73%
  • Other. (Please elaborate in the thread below.)

    1 9.09%
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Thread: Internet Marketing: Is Regulation Coming?

  1. #1
    m42's Avatar
    m42
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    Internet Marketing: Is Regulation Coming?

    Internet marketing regulation is not a new discussion. Anyone running Adsense ads is likely already using a privacy policy which outlines the use of data obtained from site visitors.

    Do you believe the governments should be intervening in internet marketing regulations?

    Here is an article outlining some recent developments in the area:

    The impetus to regulate online marketing may be gathering steam. On June 18 a House of Representatives subcommittee held a hearing to take a closer look at how advertisers gather and use information on consumers' Web-surfing habits.

    Up to now the government has had a hands-off policy toward online marketing, giving companies relatively free rein in how they use tools that track what people do online and then use that data to deliver tailored marketing messages. Although regulation is likely to be far off, it would surely rewrite how Google (GOOG), Yahoo! (YHOO), Microsoft (MSFT), Facebook, and a wide range of other Internet companies grapple for share in the $25.7 billion online ad market.

    The hearing, which brought together representatives of Web companies and online privacy advocates, may mark "the beginning of the end of self-regulation for online advertising," says Marc Rotenberg, executive director of the Electronic Privacy Information Center (EPIC)....


    Internet Marketing: Is Regulation Coming? - BusinessWeek
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  2. #2
    Will.Spencer's Avatar
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    It appears to me that we are entering a new era where freedom is in full retreat against the forces of regulation and control.

    I believe that regulation is coming. Regulation always has the effect of creating barriers to market entry, forcing small companies to fail and preventing new companies from entering the marketplace. This can be an enormous benefit to large companies. Unfortunately, it makes them very unresponsive to customer desires. It slows (or stops) the improvements in existing products and services and has the same effect on the introduction of new products and services.

    National regulation in a global economy will be a big different though. Because global regulation cannot be effectively enforced by national regulator, it may give an economic advantage to nations which do not attempt to create and enforce such regulation.

    This may be a huge gift from President Obama to the nation of India.
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  3. #3
    Loko's Avatar
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    Do you think factors such as IP and hosting locations could come into play even if the owners -US residents or not- reside outside the U.S (in case of U.S regulations) ?

  4. #4
    Will.Spencer's Avatar
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    Quote Originally Posted by Loko View Post
    Do you think factors such as IP and hosting locations could come into play even if the owners -US residents or not- reside outside the U.S (in case of U.S regulations) ?
    Anything that touches U.S. jurisdiction is at risk, including your hosting company and your domain registrar.

    Wikileaks was taken down because their domain registrar, Dynadot, is based in the U.S.

    In a globalized economy, there isn't much that doesn't touch the U.S. in one way or another.
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  5. #5
    Mike Dammann's Avatar
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    Same goes for any organization raising funds online, even not based in the U.S. ones can get into serious trouble with the IRS if not registered in every state of the U.S. individually.
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  6. #6
    Coastercraze's Avatar
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    I think we can all say the question is a duh answer. Do we want it regulated? NO Do we need to regulate it? Well tax is a tax and it's income no matter where you place it. The only way we can save ourselves is to start calling e Currency fake money, and to call PayPal PayPhail.
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    memenode's Avatar
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    Of course not. It's been working quite alright without government butting in thank you very much (almost like virtual anarchy working in action). Regulation has absolutely no positives at all, it's all lies and illusion and the internet proved it.

  8. #8
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    With all of the spam going around, I think the government needs to do something. You have people selling medicines that will not do what the advertisements claim. But how do you enforce laws across international borders?

    I see regulation, but no way to enforce it.

  9. #9
    Will.Spencer's Avatar
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    Quote Originally Posted by texashiker View Post
    You have people selling medicines that will not do what the advertisements claim.
    It's the responsibility of the buyer to research purchases before they put their money down.

    People try so hard these days to avoid responsibility.
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  10. #10
    memenode's Avatar
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    Indeed. Government regulation rarely helps. Those who are gonna spam and defraud people are just gonna go underground where they'd be even harder to stop.

    Besides, it's weird that people are willing to trust the government when it's just a group of people like you and me, just as likely to defraud you as anyone else, only they've got a huge amount more of resources to do it, which is even worse.

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