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Thread: Directories still a good business?

  1. #11
    Andrew is offline Newbie Net Builder
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    Quote Originally Posted by geekology View Post
    You mind elaborating that Will? Directories to build super targeted mailings lists?
    this yields the best results by using niche directories.

  2. #12
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    Quote Originally Posted by Khan View Post
    I have thought a lot about directory business but I still don't have a clear picture of it.

    As all of us have seen google cracking down some big directories for whatever reasons.
    Its pure jealousy IMO... They just do not understand how or why we are so successful. It probably has more to do with the fact that we stay at the stick, instead of engaging autopilot.

    1)- Do you guys still think creating directories could be profitable?
    Yes. Assuming it is niche' oriented and well maintained, updated and organized.

    2)- If yes, then creating one directory and working on it like crazy would do the job or you suggest creating a directory network?
    One directory, with a concentrated theme, or a network of niche' directories.


    3)- Or do you think Creating directories and expecting good money is just waste of the time.
    If it costs you a buck and makes you two, its worth your while. Are you gonna get rich? Probably not. Is it potentially profitable? Sure. You get out what you put in.

    I would really appreciate some good answers along with proper explanation.
    My explanation comes from experience. I've run KingBloom.Com for several years now. I've kept it basic, simple, neat and well organized. I've also striven to keep it devoid of dead links, or irrelevant links/categories.

    We've always performed well from a PR/site indexing arena. I credit this to organic links, relevant concentrated backlinks, and good relevant organization and content. As such, Google shits on us like everyone else. Alas, the more they shit on us, the less the adverse affect. Quite to the contrary our listing frequency is up, our traffic steady, consistent and ever on the rise, and overall the traffic we deliver to those that list remains one of the main reasons people use us.

    We are attempting to deliver traffic and relevance, not PR and Alexa rankings. We charge a very small fee for our listings and do so to cover our time and other costs. Google considers us and other directories as selling "links". That's not what we are doing. We are selling inclusion in a concentrated database of organized web sites.

    Google has great difficulty understanding the value of a directory outside of what they consider to be a manipulation of their "linking" system. However, they'll gladly let you display their ads on any site they hate, and take advertisers money all day long on sites they do not like.

    Luckily Google is not the "internet", and as has been proven if not argued a thousand times over, Google is not the most popular SE by itself.

    We see a great deal of traffic from MSN and Yahoo, as well as other SE's. That said, we've never made it our goal to please Google. Doing so is counter productive IMO. We see a good mix of traffic and decent SERPs from a wide mix of SE's, not just Google. Doing that has made our site that much more reachable and successful over the years as far as I am concerned.

    The only real advice I can give to someone that wants to start a directory is, if you are going to do it. Don't do it half ass. Give it 110% at all times. The only way to truly be sucessful is to actually work at it. If the dingbats in google actualy took the time to look at the pages that go in and out of my directory on a daily basis, and at the same time reviewed those indexed, they would see that we are constantly moving URL's to more appropriate categories, deleting sites that are dead or do not meet certain criteria, and are disabling those sites that become unreachable, or questionable. It should be no doubt easy to see the work we do. But hey, to Google - we are selling links. That said, they continue to shit on us. Whatever.

    The clear difference between my site and many others though? I've never once paid for a back link or listing anywhere to promote my site. NEVER!!! What got a lot of other directories de-listed was the fact that they paid other site owners for high PR backlinks to inflate PR to increase the value on their site such that people would list with them.

    My PR always was real, EARNED and 100% organic. For some reason the ignorant in Google land have seen fit to lob every directory into one toilet ready for more shit.

    Anyway... YMMV! Good luck.
    Jer - OWNER HostDrive.Com and HostingLizard.com

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    Khan (16 February, 2009), LogicFlux (18 February, 2009), robjones (9 October, 2010), Will.Spencer (17 February, 2009)

  4. #13
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    Thanks Mia for such a great (Pretty much long) post.

    Information like this from an experienced directory owner surely could be used.

    We see a great deal of traffic from MSN and Yahoo, as well as other SE's. That said, we've never made it our goal to please Google. Doing so is counter productive IMO. We see a good mix of traffic and decent SERPs from a wide mix of SE's, not just Google. Doing that has made our site that much more reachable and successful over the years as far as I am concerned.
    That's the best point you have made Mia. Most of us just think only Google is the search Engine.

    Great Work Buddy

  5. #14
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    Quote Originally Posted by geekology View Post
    You mind elaborating that Will? Directories to build super targeted mailings lists?
    I'll have to talk about this in theoretical terms, as I have not yet selected a niche in hwich to test this strategy.

    Let's say that I want to sell products or services to people in the widget industry. One proven effective method of selling is direct mail to super targeted mailing lists -- both email and paper mail.

    I would start the "Widget Industry Directory." Submission to that directory would require the submitted to enter their email address and physical mail address. If I was agressive enough to do telemarketing, it would also require a telephone number.

    Using physical mail may help to work around the issue where directory submission services use temporary spambucket email addresses for directory submissions. People tend to be honest about the physical mailing addresses of their companies -- particularly if you incorporate maps into your directory.

    Mia, what do you think about this strategy?
    Submit Your Webmaster Related Sites to the NB Directory
    I swear, by my life and my love of it, that I will never live for the sake of another man, nor ask another man to live for mine.

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    Khan (26 February, 2009)

  7. #15
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    Quote Originally Posted by Will.Spencer View Post
    I'll have to talk about this in theoretical terms, as I have not yet selected a niche in hwich to test this strategy.

    Let's say that I want to sell products or services to people in the widget industry. One proven effective method of selling is direct mail to super targeted mailing lists -- both email and paper mail.

    I would start the "Widget Industry Directory." Submission to that directory would require the submitted to enter their email address and physical mail address. If I was agressive enough to do telemarketing, it would also require a telephone number.

    Using physical mail may help to work around the issue where directory submission services use temporary spambucket email addresses for directory submissions. People tend to be honest about the physical mailing addresses of their companies -- particularly if you incorporate maps into your directory.

    Mia, what do you think about this strategy?

    Will, I still think you'll see a fair amount of people using BS addresses and phone numbers, assuming you ask for those as well.

    However, for those that do supply legit information, I think you will widen the scope of your penetration by having more than one way of keeping in contact with them. People tend to open junk snail mail, (just to be sure its not something they might not want to miss), vs. just deleting an email or filtering it out into a honeypot.

    To lend some of my own experience in the legitimacy of listings I have had at KingBloom as an example. I've noticed that when you do "paid" only listings, you find that 99.9% of the listings are not only legitimate, but those paying for them are taking a great deal of time making sure they list them properly.

    I think some of the work in a paid directory does get cut out because of this as well. We only see about 3-5% of listings requiring a move to a more appropriate category. We find that most people are careful to spell their titles, descriptions and site names correctly and use proper case. People are less lazy when they are paying for something.

    I do think, however that getting an alternate form of contact as you suggest will give you greater and more reliable reach. Ultimately, it will likely be less annoying then say emailing.

    Lets too keep in mind (again from what I have seen), without publicly divulging too many of our stats - the vast majority of people listing in directories appear to be directory listing services, SEO's, and or the marketing people for the various sites/companies listed. That said, even if the email listed is not a honeypot, its almost always not going to get to the person you intend to get it to.

    That said, its possible those listing might not list the companies actual snail mail address, but the marketing firms. So there in lies another caveat you might want to consider. You're probably gonna lose out on a vast number of qualified contacts based on that factor alone. Probably more so then someone simply filling in bogus info.

    Good luck!
    Jer - OWNER HostDrive.Com and HostingLizard.com

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    Khan (26 February, 2009), Will.Spencer (26 February, 2009)

  9. #16
    hardip2057 is offline Newbie Net Builder
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    1) - Yes Ofcourse, It's still profitable But it takes time to be profitable.

    2) - It doesn't mean that you need to hard work on it...You just need to submit your directory in list of directories, forums, social networking..It will become popular very easy (that i am sure). You have to spend time to give approval hardly 1hours in a day. Yes, You can create directory networks if you have lots of $$..

    3) - You can sell feature links, sitewide links once you have good traffics and good PR...You can sure earn from it BUT before it you need to work on proper ways on it.

    Hope you are clear with point.

    Thanks,




    Quote Originally Posted by Khan View Post
    I have thought a lot about directory business but I still don't have a clear picture of it.

    As all of us have seen google cracking down some big directories for whatever reasons.

    1)- Do you guys still think creating directories could be profitable?

    2)- If yes, then creating one directory and working on it like crazy would do the job or you suggest creating a directory network?

    3)- Or do you think Creating directories and expecting good money is just waste of the time.

    I would really appreciate some good answers along with proper explanation.

  10. Thanked by:

    Khan (26 February, 2009)

  11. #17
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    jakki is offline Directory Submission Service
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    i m make my first free webdirectory some days ago and now i m have pr.

    if anybody want link then feel free to submit and i will approve asap.

    but i dont earn anything from directory yet. can anybody suggest me some way to earn from my this directory.

    thanks
    ~jakki~
    Premium Directory :: PR4 Submit Your Link
    Lamrod.org :: Best Product Review and Price Comparison Site One LD :: PR1 Directory



  12. #18
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    This may help to answer, for some of us, whether directories are a good business.

    Very High Traffic, 59K Alexa, 3 Year Old Established Web Directory PR2, Revenue from Adsense and Featured links


    Pay $1,000 (or less) and earn $150/mo. Get RoI in eight months...
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  13. #19
    Shenron's Avatar
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    Well well.... the problem with that directory is the fact that it's breaking adsense rules by linking to casino and pills stuff, among other things.

    Quote Originally Posted by Will.Spencer View Post
    This may help to answer, for some of us, whether directories are a good business.

    Very High Traffic, 59K Alexa, 3 Year Old Established Web Directory PR2, Revenue from Adsense and Featured links


    Pay $1,000 (or less) and earn $150/mo. Get RoI in eight months...

  14. #20
    Will.Spencer's Avatar
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    Quote Originally Posted by Shenron View Post
    Well well.... the problem with that directory is the fact that it's breaking adsense rules by linking to casino and pills stuff, among other things.
    d'oh!

    I think that can be fixed by not running AdSense just on those pages.

    Those pages are where a lot of directories really earn their money. I should just build casino and pill directories.
    Submit Your Webmaster Related Sites to the NB Directory
    I swear, by my life and my love of it, that I will never live for the sake of another man, nor ask another man to live for mine.

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