Thread: Aged VS Non-aged domain name

What's your opinion regarding the impact of an aged domain name on SEO? Is it the same to build a website on a brand new domain name and on an aged domain name?

An aged domain will do better I guess, as it's also stated that if a domain is registered for a lot of upcoming years, it will perform a bit better in search engines...

And new domains might just be 'spam' sites, while the older ones will probably have received an autorithy status in those years

An aged domain is better but no always. If the domain has been parked the last 10 years, dropped or has a different niche you probably won't get any benefit. The age of the site and age of the backlinks are more important than the domain age.

I believe it has some importance if the domain wasn't dropped before.

I have been reading around, browsed through many SEO blogs / journals and it appears that the domain age is not really important. That's what I thought, but just wanted to check.

Anyway, what matters is the age of the website and the backlinks. And the "register your domain for many years in advance" factor is also important, as Shenron mentioned somewhere.

Originally Posted by Szise

I believe it has some importance if the domain wasn't dropped before.

Even a dropped domain can give some importance as long as it keeps some of the backlinks and stays in the same niche.

Originally Posted by bogart

Even a dropped domain can give some importance as long as it keeps some of the backlinks and stays in the same niche.

I used a domain name that a competitor had dropped. Being that it had backlinks that were relevant and I needed a test spot for rebuilding a site I bought the name.

From what I have experienced it works fine, the problem I ran into was duplicate content since it was basically the same site I already had, but using a database system instead of just static html.

Still has ranking, just not to well in Google. The backlinks are still worth paying for the name because they are relevant.

Both performed equally well in my tests and experience so far. I favor the aged ones though. But if someone needs to brand the name, of course they would go for the brand new domain. Fair promotions and time do all the job.

It depends on what you are doing. If you can find a relevant aged domain for your niche, then it might be better, especially if the site has some authority or if its a hot domain. You shouldn't settle for an aged domain though if it doesn't fit what you are looking for EXACTLY. Not having relevant content could be....useless.

An aged domain will do a lot better, still remember to add some years into the future and you'll notice a boost in Serps.