The article is pretty good. He probably could have done a full page on each of his points.

Originally Posted by
bogart
Myth of Interlinking sites is a tricky one.
I agree. It is tricky because it all depends upon how you do it. Many people do it wrong.
The benefits of one-way links are pretty clear, but you can easily dilute that when there is too much cross-linking among sites.
I worked on a group of three similarly designed sites a while ago that were so interlinked that you could not tell when you were moving from site-to-site unless you were watching the URLs. The site owner didn't have any rankings in the top 50. After separating them, the sites now sometimes hold 5 out of the top 10 results in Google for their top search phrases.
"It's inexcusable for scientists to torture animals; let them make their experiments on journalists and politicians." -Henrik Ibsen
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