Ad Revenue on the Web? No Sure Bet

**Loko** · 26 May, 2009, 04:54 AM

SAN FRANCISCO — For anyone with a crazy idea for a Web business, the way to make it pay was once obvious: get a lot of visitors and sell ads. Since 2004, venture investors have put $5.1 billion into 828 Web start-up companies, and most of them are supported by ads, according to the National Venture Capital Association........http://www.nytimes.com/2009/05/25/te....html?_r=1&hpw

**GameOver** · 26 May, 2009, 05:15 AM

My business model is currently 100% advertising.

However, I am thinking of (in the future) to write a few ebooks related to my topic, advertise them through my site and see how the sales go.

**Will.Spencer** · 26 May, 2009, 05:51 AM

In free-market business, you have to be constantly ready to adapt to market changes and new revenue opportunities.

I am frustrated by my difficulties in coming up with good revenue earners that are not related to EPC advertising -- but I keep working at it.

**Aquarezz** · 26 May, 2009, 16:33 PM

Originally Posted by Will.Spencer

In free-market business, you have to be constantly ready to adapt to market changes and new revenue opportunities.

I am frustrated by my difficulties in coming up with good revenue earners that are not related to EPC advertising -- but I keep working at it.

You have quite a lot of active websites, can't you do like CNN.Com did with adsense? Contact a PPC company, and tell them you will put their ads on WebsiteA, WebsiteB etc.. if they pay a higher percentage to you as publisher? Maybe they won't allow it then, but heck, you can try it

What is EPC?
Evangelical Presbyterian Church

Or am I being wrong?

**Loko** · 27 May, 2009, 06:23 AM

Originally Posted by Will.Spencer

In free-market business, you have to be constantly ready to adapt to market changes and new revenue opportunities.

I like stories like in the quoted article. I would love to read similar stories here of smart Netbuilders who dared to do the unusual

**Will.Spencer** · 27 May, 2009, 09:07 AM

Originally Posted by Aquarezz

You have quite a lot of active websites, can't you do like CNN.Com did with adsense? Contact a PPC company, and tell them you will put their ads on WebsiteA, WebsiteB etc.. if they pay a higher percentage to you as publisher? Maybe they won't allow it then, but heck, you can try it

I can push my weight around a bit with The Tech FAQ, but I haven't managed to do that with my "network" of sites yet.

Originally Posted by Aquarezz

What is EPC?
Evangelical Presbyterian Church

Earnings Per Click.