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Thread: Making a Web Income in 2013

  1. #41
    Andy101's Avatar
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    Going back to the original topic. I previously suggested: "Align yourself with established authority sites ... to sell your own products".

    I think that this is very relevant now that we have so much difficulty in ranking our own websites.

    My son is currently selling his software via the marketplace of a game developer site and is doing well without the need for his own website, SEO, or paid advertising.

    Unless you have invented something new and can therefore rank your brand name at the top of search results, then you are going to struggle IMO.

    So it is easier to list your stuff in the market places of authority sites. So you should at least have your stuff (product/service) to advertise/market.

    To make money as an affiliate, you need high volumes of visitor traffic, a large community, or mailing list. So be realistic.

  2. #42
    Mike Dammann's Avatar
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    This is the latest:

    AffiliateFairPlay.com: Shawn Hogan Pleads Guilty In Criminal Cookie Stuffing Case

    Quote Originally Posted by TopDogger View Post
    There were actually two law suits and a federal indictment filed against Shawn Hogan. According to his Wikipedia page, the first was settled out of court, but the second that resulted in an additional Federal indictment and was still pending as of 2012. It is possible that the Wiki has not been updated.

    Shawn Hogan - Wikipedia, the free encyclopedia
    Shawn Hogan Pleads Guilty To Cookie Stuffing Charges

    It's been over two years since Shawn Hogan, of Digital Point Solutions, and Brian Dunning were indicated on federal charges for cookie stuffing through the Ebay affiliate program.

    Court documents filed under seal on December 17, 2012 indicate in a plea bargain agreement Hogan has pled guilty to one count of wire fraud. Maximum penalties can be 20 years in prison, $250k fine (or twice gross gain or loss, whichever is greater), 3 years TSR and $100 SAF. Sentencing and Evidentiary Hearing on Restitution is scheduled for February 11, 2013.
    Wake Up Call

    Despite Hogan's claims that he did indeed cookie stuff but at the request of his account rep so he was not culpable, ultimately he admits in a court of law to committing wire fraud. Online rhetoric and rants don't carry any meaningful weight once an issue lands in the legal system. Nor do any personal justifications.

    Affiliate marketing is a simple concept. You refer consumers to a merchant and you receive financial compensation if they subsequently make a purchase from the merchant. While some within the industry continue to try and muddy the simple concept in order to justify questionable practices, it really is simple. You must actually send the consumer to the merchant's site not just have a "click" track for the affiliate link. Those outside of affiliate marketing, such as law enforcement and judges, are grasping the concept.

    If you are cookie stuffing, legally it is wire fraud. End of story. There is no "good" cookie stuffing as I saw some people claim when news of the indictments first hit web ink. If traffic to a merchant's site is tagged through an affiliate link, then the consumer better have actually had the merchant's web site displayed to them. If they haven't seen the merchant's site, then you are committing fraud with all the possible legal consequences.

    If you are managing an affiliate program and are aware of affiliates who are cookie stuffing in your program, then you should think about the potential legal ramifications of taking no action towards known criminal activity.
    Legal Updates To Related Cases

    Several legal cases resulted surrounding the incidents of three affiliates cookie stuffing in the Ebay program. Here is an update of those cases:

    Brian Dunning Criminal Charges

    Dunning's case was set for trial in October 2012. The case was continued as the defendant and government had entered talks regarding a plea agreement. Court transcripts also indicate they were awaiting a final resolution in the Hogan matter, which has now occurred. Trial is not set to begin April 23, 2013. The likelihood of some type of plea agreement prior to this date seems probable.

    Ebay Civil Suit Against Shawn Hogan, Brian Dunning and Todd Dunning

    This suit was closed until the criminal cases were resolved. We'll have to wait and see if Ebay will be satisfied with the results of the criminal cases.

    Todd Dunning Bankruptcy

    Although criminal charges were not filed against Todd Dunning, earlier in 2012 he filed Chapter 7 bankruptcy stemming from the possible $30 million debt related to the Ebay civil suit. This is a common legal move when you are facing a large civil suit judgment. Just the attorney fees to file the bankruptcy amounted to $12k.

    Christopher Kennedy (SauceKit)

    In February 2010, Christopher Kennedy was indicted on charges of conspiracy to commit wire fraud for his cookie stuffing script, SauceKit. The script targeted cookie stuffing against Ebay and was promoted on some blackhat forums. He pled guilty to the charges. In June 2012, he was sentenced to six months prison, 3 years supervised release following prison (a large part of which involves the prior approval and monitoring of any kind of computer use) and restitution of Ebay of $407,934.39.

    And this is how the legal cookie crumbles. Cookie stuffing is a felony. Activity related to cookie stuffing can be a felony.
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  3. #43
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    Quote Originally Posted by Mike Dammann View Post
    and restitution of Ebay of $407,934.39.
    This is the part that should tell everyone how much money could be made with cookie stuffing. Cookie stuffing means planting false affiliate cookies in browsers when someone visits your site. It adds a cookie that earns commissions when someone buys something on eBay. It also typically overwrites cookies from other affiliates. That means it is theft.

    I don't know how much money Shawn really made with cookie stuffing, but if he used it with a popular site visited by people who also buy on eBay, the commissions were potentially enormous, especially if people were buying big ticket items such as automobiles. I heard of people who were literally pulling in thousands of dollars per day through cookie stuffing just by adding a simple script to their sites.

    The interesting part is that you probably could not duplicate that today with eBay. Back then, eBay paid commissions on sales. If I remember correctly, they used to pay $14 for each person who signed up to be a member. Today, they pay a very small click fee (10 to 30 cents) for each person who visits their site. Their affiliate program was greatly watered down.
    "Democracy is two wolves and a lamb voting on what to have for lunch. Liberty is a well-armed lamb contesting the vote." -- Benjamin Franklin


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    Today I was starting to create a new product to sell online. I decided on a niche where I have experience, and interest. I outlined the topics to cover in Open Office Writer. With this tool you can produce a PDF document or even a Kindle eBook maybe?

    Before this, I registered a relevant domain name. And today I set up a Facebook page for it and "liked it" to my friends.

    Basically: I took action while others were bitchin' about past events
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  6. #45
    Mike Dammann's Avatar
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    You will be surprised: The greatest successes for me were always the works of love which I never planned to monetize, but somehow felt like I "had to do them".

    Quote Originally Posted by Andy101 View Post
    Today I was starting to create a new product to sell online. I decided on a niche where I have experience, and interest. I outlined the topics to cover in Open Office Writer. With this tool you can produce a PDF document or even a Kindle eBook maybe?

    Before this, I registered a relevant domain name. And today I set up a Facebook page for it and "liked it" to my friends.

    Basically: I took action while others were bitchin' about past events
    For blood type dating go here. If your blood type is rhesus negative, go there. If you are bored and feel like liking a Facebook page, hit this one.

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  8. #46
    arsenal123 is offline Unknown Net Builder
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    The fact that more and more people are searching the web through a mobile device in itself does not change the status quo. These people are viewing the sites as they would if they were using a desktop or a laptop. All that's changed is the device they are using. If you have a great website people will still be accessing it 10 years down the line and you will still be able to make money. Howver, getting top rankings with new sites is more difficult than ever unless they are top notch. I still find search traffic easily converts the best int sales. Social traffic for me is a poor converter thus far.

  9. #47
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    Quote Originally Posted by arsenal123 View Post
    The fact that more and more people are searching the web through a mobile device in itself does not change the status quo. These people are viewing the sites as they would if they were using a desktop or a laptop. All that's changed is the device they are using. If you have a great website people will still be accessing it 10 years down the line and you will still be able to make money. Howver, getting top rankings with new sites is more difficult than ever unless they are top notch. I still find search traffic easily converts the best int sales. Social traffic for me is a poor converter thus far.
    Facebook gets a majority of its traffic from mobile users, but they only account for 14% of ad revenue. It seems that mobile traffic is less likely to click on ads. I wonder how this will work out with Google Glasses?
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    People I know, like my wife and a lot of people in her family, using tablets for searching and viewing sites?
    They tend not to click on ads or links that have nothing to do with what the want.
    The same people using a computer do the same thing.
    Like me, I can count on two fingers how many ads I have clicked on this year.

    Facebook?
    I believe so many people have been spammed, scammed, hoaxed, hacked that ads are nothing to them!

    It is hard to get people to click on ads.
    It is harder to find advertisers.
    Thus on my blogs, I am no longer looking for advertisers at all.
    Cleaned them up quite a bit of banners, etc.
    Now it will be amazon only.

  11. #49
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    Quote Originally Posted by iowadawg View Post
    Facebook?
    I believe so many people have been spammed, scammed, hoaxed, hacked that ads are nothing to them!
    And those are probably just the people personally defrauded by Zuckerberg.

    I am with you. I never click on ads. I think a natural aversion to ads starts to set in after you've lived on the web for several years.
    "Democracy is two wolves and a lamb voting on what to have for lunch. Liberty is a well-armed lamb contesting the vote." -- Benjamin Franklin


  12. #50
    Mike Dammann's Avatar
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    I'd say that there is still room for banner ads. But they have to be really creative and attention getting to receive significant amounts of clicks. Which most of them are not.

    Quote Originally Posted by iowadawg View Post
    People I know, like my wife and a lot of people in her family, using tablets for searching and viewing sites?
    They tend not to click on ads or links that have nothing to do with what the want.
    The same people using a computer do the same thing.
    Like me, I can count on two fingers how many ads I have clicked on this year.

    Facebook?
    I believe so many people have been spammed, scammed, hoaxed, hacked that ads are nothing to them!

    It is hard to get people to click on ads.
    It is harder to find advertisers.
    Thus on my blogs, I am no longer looking for advertisers at all.
    Cleaned them up quite a bit of banners, etc.
    Now it will be amazon only.
    For blood type dating go here. If your blood type is rhesus negative, go there. If you are bored and feel like liking a Facebook page, hit this one.

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