When YPN was first released it was the publisher network to get into. Everyone was getting HIGH payout clicks. Now, it is no more.
They had a good run. In fact 2-3 years ago there were times when YPN was paying considerably more than adsense for certain niches. But their targeting always sucked - I guess that's what caused their downfall.
We'll see what MSFT has in store to rival adsense
Their sucky targeting is what caused them to pay so much better for certain niches.
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It seems everyone has a great memory with YPN, haha!
all i can say is FAIL! lmao :P , yahoo never seemed like a good ad network anyway .....
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