Great question! The difference is (IMO) that a press release should be a "news-worthy" article e.g. XYZ company just released a new gadget, and it will go on sale in selected stores on this date ...What is Basic difference press release and article marketing...
This is very different to spamming press release sites with a random article.
Get the idea?
This finally gives me a chance to get this gripe off my chest where I see so many SEO guides recommending press releases as step n in the process (but most of us will not have news-worthy content to post as a press release unless we created something new).


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