Hi,
Has anyone done any research on viral marketing and viral advertising?
I was wondering what platform has the best chance to go viral?
Video
Joke Picture
Blog Post.
Any pointers or tips would be great. :D
Butterflies Forever
Sami
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Hi,
Has anyone done any research on viral marketing and viral advertising?
I was wondering what platform has the best chance to go viral?
Video
Joke Picture
Blog Post.
Any pointers or tips would be great. :D
Butterflies Forever
Sami
Looking forward to replies on this question myself. Though viral isn't part of my marketing strategies - it might come in handy anytime soon.
Something with hot chicks always gets to the top..lol :p
Viral marketing is one of the best strategies. The name says all "viral"
The most effective method usually depends on the niche, but you'll find that more often than not, people tend to be visual (supposedly 65% of the population). If your campaign is able to provide content that is both visually appealing and unique, people will buzz about it.
Here are some of the more effective campaigns:
MarketingSherpa: MarketingSherpa's Viral Marketing Hall of Fame 2006: Top 12 Campaigns You Should Swipe Ideas From
Digital Buzz Blog | Tag Archive | Best Viral Campaigns
The key is not to be overly concerned about medium so much as the most effective way to get your idea across.
Funny or extremely clever videos/pics.
I think that WOM is a great way for "advertising"
WOM = Word of Mouth. :angel:
I've often wondered about offline promotion to enhance a website or blog. I considered making up business cards and dropping them in random locations - coffee shops, restaurants, where people pick up the newspaper, with the tip I leave a waiter, etc. -- anywhere that it will be noticed. The last time I was at the beach I wrote my URL in the sand. Things like that might result in exposure. I suppose there's a lot of ideas like that out there - we just need to be creative.
As for making something viral, I honestly can't seem to figure that one out. My mission is to create something that results in tons of links (linkbait) but it's more difficult than it sounds! :smash: