And Sami4u hit the nail on the head.
What I have always preached.
ADVERTISING YOUR SITE!
To only want backlinks, means you are just looking for high page rank places to get your backlinks.
Advertising is to get your site out there in front of eyeballs.
Funny, I offered a darn good deal on text links on my blog.
No one took me up on it because (most replies were, what only page rank2?).
Or it was (unless it gets most or all of it's traffic from google, who cares to advertise on it)
I am telling you, webmasters today worry and obsess only about seo, google, backlinks, page rank.
Not one of them know or care to know that it is advertising that succeeds!