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Thread: Post Traumatic Google "Mayday" Update

  1. #11
    Franc Tireur is offline Senior Net Builder
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    Quote Originally Posted by TopDogger View Post
    There isn't enough profit margin with a lot of e-commerce sites to be able to afford AdWords.
    That's exactly right.

    I beleive that Google chosen his side, that's the way I see it. In my field I can search on Google index any keywords, the same top corporations appear again and again with all the MLM or SEM sites below.

    When you put yourself in the customer shoes, that's very boring to find each time you are searching for something Google don't let you chose different results than the same sponsors and same results, besides that everybody know these brands.

    Like I said they are backstabbers.
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  2. #12
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    Will.Spencer is offline Retired
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    It seems like the "fix" for MayDay is to build links to your product description pages?
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  4. #13
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    Quote Originally Posted by Will.Spencer View Post
    It seems like the "fix" for MayDay is to build links to your product description pages?
    That would be a very logical solution, but it can be quite difficult to do for anything but a small e-commerce site and nearly impossible for a datafeed site with 100,000+ products.

    I have been building links to the e-commerce site. It is a bit strange that the #1 rankings I had for that site are still #1, but the products that typically ranked on the second or third page have disappeared. That is probably the result of the way that long tail searches were affected, but it seems to have affected some primary searches, as well. All of the product pages in the e-commerce site have absolutely unique content, so they were not filtered out by the duplicate content filter.
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  6. #14
    Franc Tireur is offline Senior Net Builder
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    Quote Originally Posted by Will.Spencer View Post
    It seems like the "fix" for MayDay is to build links to your product description pages?
    That's right Will, but who do you think can link and promote each product page by hundred? The same big brands, which is really not a really fair way to compete, it looks like a kind of monopoly to me.

    It is very expensive to promote a product in time and money, it will be much more costly to promote a product today, and the ROI will be extremly difficult to realize. If each time the news search engine algorithms disvalue a keyword targeted, we will have to change the deep links text anchors and urls (perhaps some will be lost). It just put more and more pressure to run a business online without contributing to increase the quality requested by search engines.

    Quote Originally Posted by TopDogger View Post
    That would be a very logical solution, but it can be quite difficult to do for anything but a small e-commerce site and nearly impossible for a datafeed site with 100,000+ products.

    I have been building links to the e-commerce site. It is a bit strange that the #1 rankings I had for that site are still #1, but the products that typically ranked on the second or third page have disappeared. That is probably the result of the way that long tail searches were affected, but it seems to have affected some primary searches, as well. All of the product pages in the e-commerce site have absolutely unique content, so they were not filtered out by the duplicate content filter.
    I suppose it was a way to target the affiliate sites which use the contents from the manufacturers or marketing sites.

    You are very right, and this is one of the key to use unique contents for ranking high and that's pretty logical if you want my opinion.
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  7. #15
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    I am thinking something a bit more blackhat...

    You own PrimaryDomain.com and you want to promote it.

    Register SecondaryDomain.com and add massive amount of deep links to pages on PrimaryDomain.com.

    The links won't have much value individually, but I think you just need to show Google that your product description pages have some links.

    It also might be good to improve your on-site crosslinking and to link to more products from the index page. It might even make sense to rotate links to product pages on the index page.

    Have you submitted a site map to GoogleWebmasterTools? How many pages are in your XML sitemap and how many pages does GWT show as being indexed?
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  9. #16
    Franc Tireur is offline Senior Net Builder
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    Quote Originally Posted by Will.Spencer View Post
    I am thinking something a bit more blackhat...

    You own PrimaryDomain.com and you want to promote it.

    Register SecondaryDomain.com and add massive amount of deep links to pages on PrimaryDomain.com.

    The links won't have much value individually, but I think you just need to show Google that your product description pages have some links.
    It could do that Will, but it would take a while and money to build an entire site, but I found a similar way with Squidoo lenses that can generate traffic and backlinks, the problem is the backlinks limit to 9 per lens.


    It also might be good to improve your on-site crosslinking and to link to more products from the index page. It might even make sense to rotate links to product pages on the index page.
    If I link more from the articles, I will lose some steam, if I do link more from the index to the products I lose a few postion on my main targeted keywords.

    Have you submitted a site map to GoogleWebmasterTools? How many pages are in your XML sitemap and how many pages does GWT show as being indexed?
    Yes of course we have a XML sitemap and it is submitted to the webmaster tools.

    We have 198 pages and 174 are indexed so far from the webmaster tools.

    What I really don't get is that our rankings are pretty good in Google for our main keywords and we barely generate 10% of index clicks regarding the volume stated by google on their Adword keyword tools and the Google insights for search beta tool which give us the trend of keyword research.

    Either Google lie on their statisitics or someone highjack our site and I don't see it. If I wasn't targeting the right keywords, why all my competitors are targeting them?

    There is another important indicator is the amount of our customer orders that are smaller.
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  10. #17
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    Why not try and get an RSS product feed up and promote the feed? This will drive some link value to the sub-pages.

    With Ecommerce sites, I mostly prefer heavily linking the category pages so that the link juice passes down to the actual product pages.
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  12. #18
    Franc Tireur is offline Senior Net Builder
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    That's what I did with directories accepting deep links and Squidoo lenses.

    Honestly I did not want to create other sites to manipulate my backlinks but it seems like it is working for some people and Google reward this method.

    Do we need to do some gray SEO hat now to have our product pages ranked?
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  13. #19
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    Quote Originally Posted by Natural Elements View Post
    What I really don't get is that our rankings are pretty good in Google for our main keywords and we barely generate 10% of index clicks regarding the volume stated by google on their Adword keyword tools and the Google insights for search beta tool which give us the trend of keyword research.

    Either Google lie on their statisitics or someone highjack our site and I don't see it. If I wasn't targeting the right keywords, why all my competitors are targeting them?
    I did some searches on some of your keywords. Excerpts from your pages are showing rather than the description. Perhaps you could change the 1st couple of sentences around to increase the CTR.

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  15. #20
    Franc Tireur is offline Senior Net Builder
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    Quote Originally Posted by bogart View Post
    I did some searches on some of your keywords. Excerpts from your pages are showing rather than the description. Perhaps you could change the 1st couple of sentences around to increase the CTR.
    Thanks bogart

    Do you think that the meta description sounds redundant with the 1st couple of sentences from the index? or do you think for SEO purpose I should make it more ?
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