Am sure many newbies here have questions regarding site maps and hyperlinks. Or about importance of site maps and hyperlinks. So just thought of sharing some information with NB members.
Search engine optimization is important to boost the traffic to your website. You can get real increase in the number of visitors if you do the optimization intelligently. There are various tools that you can use to optimize your website. These tools include site maps and hypertext links. The search engine uses a technology called search engine spider to locate the content and keywords in your website. The search engine spider needs better organized pages to effectively look through the website content. If you put up a site map, the search engine spider will be able to go through the entire website pretty easily and it will not miss anything on your website. This will help you to boost your page rank and rank in the search results ultimately. You should consider building a good website map if you are seriously thinking to increase the traffic to your website. There is no better alternative.
The website map will not only help your website to rank better but it will also make it easy for the visitors to locate the content. If there is a good site map; the visitors will find it pretty easy to find the required content on the website. If you have a website which has a large data base or has huge quantity of content on it, only a site map can make that content accessible to the visitors. A visitor will not bother going through each and every page to find his desired content and he will leave your website if there is no site map. Alternatively, if there is a proper site map, the visitors will not only find all the relevant content on the website but they will also like the website and will love to come back to it again and again.
Similarly there is another handy technique that you can use to boost the website traffic. This technique is known as hyper linking. Hyper links are widely used on the web and are sort of essential these days. They are used to link the pages. The hyper link also enables you to make your website popular. The search engines use the hyper link popularity along with other factors to determine the page rank and popularity index for your website. If you have popular hyperlinks on your website that means that it will also help your website ranking. So linking to popular websites and being linked back by them is something extremely useful. The hyper link popularity also determines whether your website has good quality content on it or not. If you have original, unique and quality content, many websites will link to that hence increasing the popularity of your own web page or blog.
Hope this info helped.