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  1. #1

    negative keywords

    What are negative keywords?

  2. #2
    Negative keywords are used with AdWords to prevent ads from displaying any time a negative keyword is used in a Google search.
    "Democracy is two wolves and a lamb voting on what to have for lunch. Liberty is a well-armed lamb contesting the vote." -- Benjamin Franklin


  3. Negative keywords its the keywords that not related with your content to promote. Usually, this case only can found through Google adwords.

  4. #4
    Negative keywords are the keywords that are not relevant. It gives you unwanted impressions. For example, if your ad sells shoes and you have specified tennis shoes as a keyword, you can prevent your ad from being displayed in response to a search on tennis courts by using courts as a negative keyword.

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