The short tails bring more traffic but are harder to rank on.
The long tails are easier to rank for. With a lot of long tails (content) you can get a lot of traffic. The long tails also convert better because the searcher knows what he is trying to find.
Brilliant. I think you know the answers to everything lately. :p
Originally Posted by bogart
I just started a thread on how to find the longtails :)
Originally Posted by gavenecko