Page 2 of 2 FirstFirst 12
Results 11 to 12 of 12

Thread: Tips for a Successful Web Site Auction

  1. #11
    Come's Avatar
    Come is offline Building a Twitter Empire
    Join Date
    Dec 2008
    Location
    Martinique, FWI
    Posts
    321
    Blog Entries
    6
    Thanks
    27
    Thanked 43 Times in 36 Posts

    Exclamation How to: Write The Best Web Site Auction

    As said in the post of Will, writing a good listing is the key to get buyers and with more works, improve your sale price.
    I'm going to post here, what to write in your listing, step-by-step.

    The title

    Try to find the most catchy title. Be sure you said the niche, the kind of site and the potential of what your are selling.

    Bad : [WTS] blog about poker
    Good : [WTS] New Blog - Poker Niche - AdSense / Casino Affiliate Integrated - Ready To Go !
    Introduction

    Introduce yourself and your site and say why you are selling.
    Do you need money ? Do you want to get rid of some websites ? Why this site can a good investment for your buyer...

    The Site

    The domain name: introduce the quality of the domain even if it is a .info.
    Say if it is brandable, memorable, does it have PageRank.

    The content: talk about the content of your site. Have you uniques articles, keywords targeted or re-used elsewhere. If you have done some keyword researches or some internal links buiding.

    The design: tell the readers if you have bought the theme, if yes how many.
    Do you have a good CTR with this theme. Do you provide a logo, a header or some banners ?

    Traffic

    Talk about the traffic (referers, organic traffic) and upload some screenshots for proof (tinypic.com, pixitux.com). Remember, the key of a good listing : always say the truth ! Never, never, never hide something! It can kill your auction AND your authority !

    Monetization

    Maybe the most important thing if you want to get some hundreds from your listing. Talk about the money you earn or the potential the site to earn it.
    Do you have already integrated some AdSense Ads or affiliate links ? Is your site banned from AdSense ?

    Bonus

    Here, you should tell the readers if you offer some extra services like free web hosting for X months etc...
    Can you transfer the site for the buyer ? Do you provide an after-sale support ?

    Finally, set a Buy-It-Now (BIN) price (don't change it after!).
    I think a good BIN price is 3 times the monthly earnings and a starting bid as less as 10% of the BIN. If you don't want to sell under a reserve price, say it to your readers and tell them when the reserve price is met.

    Remember:

    Catchy Title

    Hello,

    • Introduction
    • Domain, Content, Design
    • Traffic
    • Monetization
    • (Bonus)
    • Starting BID, BIN

    Bye.
    The key of a good listing : always say the truth ! Never, never, never hide something! It can kill your auction AND your authority !


    Come.

  2. Thanked by:

    Aquarezz (17 January, 2009), Will.Spencer (20 January, 2009)

  3. #12
    Charles's Avatar
    Charles is offline Senior Net Builder
    Join Date
    Dec 2008
    Location
    On the Bike
    Posts
    1,211
    Blog Entries
    5
    Thanks
    311
    Thanked 311 Times in 212 Posts
    Quote Originally Posted by Come View Post
    a good BIN price is 3 times the monthly earnings
    I strongly disagree.

    Would Google sell themselves off at 3 times their monthly earnings? Nup, because it'd only take the buyer 3 and a bit months... And they'd be $x-squillion in profit -- completely effortlessly. It would be a lot more profitiable for Google to keep their company, at that sort of rate.

    If Google wouldn't (I'm sure you wouldn't argue with me in saying that Google have made some pretty good business choices), why would you? Compare things to scale.


    Not a bad reference, but I probably wouldn't have prepared it in the same way myself.

Page 2 of 2 FirstFirst 12

Similar Threads

  1. Replies: 5
    Last Post: 31 January, 2012, 16:44 PM
  2. A Few Tips to Consider When Making A Site
    By gavenecko in forum Building
    Replies: 10
    Last Post: 7 July, 2009, 17:50 PM
  3. 6 tips drive traffic to your site
    By aKorn in forum Promoting
    Replies: 3
    Last Post: 22 June, 2009, 16:05 PM
  4. Tips For Using Xanga To Promote Your Site
    By gavenecko in forum Social Networks
    Replies: 2
    Last Post: 15 May, 2009, 19:09 PM
  5. Appreciate any tips on improving my Diet site
    By shirtmoney in forum Site Reviews
    Replies: 0
    Last Post: 15 January, 2009, 14:55 PM

Tags for this Thread

Bookmarks

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •