Thread: Understanding bounce rate?

Originally Posted by kapilc

Hi,

Please explain to me what exactly google analytics shows as Bounce Rate.

My bounce rate is 36%.
Is that good or bad?

Thank you,

Kapil

36% is very good. It though depends on the Niche.

I need to refine the definition a bit. Bounce rate is the percentage of users that visit a site and leave without visiting another page. If you have a lot of content on a page, a user may spend five minutes reading it, but if they to not visit another page, that contributes to a higher bounce rate.

If you have a lot of content on a page, a user may spend five minutes reading it, but if they to not visit another page, that contributes to a high bounce rate.

A bounce rate of less than 50% is good. The lower the number, the better.

Originally Posted by TopDogger

If you have a lot of content on a page, a user may spend five minutes reading it, but if they to not visit another page, that contributes to a high bounce rate.

Hi,

So bounce rate is really no more important then PR and Alexa right.

For if they leave the page by going to Amazon, or AdSense it would show a high bounce rate right.

They can bounce like crazy if they leave by away I'm earning money.

Is their a way of checking the bounce rate of another site?

My guess squidoo and wiki would have a very high bounce rates then. Many, many times have I visited wiki and never clicked on another page on that site for all the info is on one page I am looking for.

Sami

Originally Posted by Sami4u

Hi,

So bounce rate is really no more important then PR and Alexa right.

For if they leave the page by going to Amazon, or AdSense it would show a high bounce rate right.

They can bounce like crazy if they leave by away I'm earning money.

Is their a way of checking the bounce rate of another site?

My guess squidoo and wiki would have a very high bounce rates then. Many, many times have I visited wiki and never clicked on another page on that site for all the info is on one page I am looking for.

Sami

u can try use google analytics goal --> conversion ... it track where ur traffic go ...

Originally Posted by Sami4u

So bounce rate is really no more important then PR and Alexa right.

It is just an indicator that people are not exploring your site. A high bounce rate can mean that the site lacks stickiness.

Originally Posted by Sami4u

For if they leave the page by going to Amazon, or AdSense it would show a high bounce rate right.

Exactly. It is the percentage of users who leave your site without visiting another page.

Originally Posted by Sami4u

They can bounce like crazy if they leave by away I'm earning money.

That could be a good thing, as long as they are leaving through advertising and not by using the back button. The bounce rate can sometimes be misleading. If you only have a one-page site, then your bounce rate is going to be very high.

Originally Posted by Sami4u

Is their a way of checking the bounce rate of another site?

Not that I'm aware of. Bounce rate is calculated by analytics tools.

That could be a good thing, as long as they are leaving through advertising and not by using the back button. The bounce rate can sometimes be misleading. If you only have a one-page site, then your bounce rate is going to be very high.

exactly.

higher bounce rate may mean that there are small blogpost in your blog with rich information but then users explore another pages of this blog. meaning, they still leave the page yet visiting another page in same blog.

Originally Posted by TopDogger

That could be a good thing, as long as they are leaving through advertising and not by using the back button.

Hi,

Not wanting to change the topic here this is on the same lines.

I went to a site that the back button did not work it just reloaded the same page you could go into the site but you could not use the back button if you went to a new page in the site again the same thing would happen.

I had to close the window to leave. Were they using that as a way of getting a lower bounce rate?

All it really did was PMO

But if G uses the bounce rate in its algo they might be trying to cheat G

Sami

Thoughtless, stupid, and a few expletives...
Those marketers that use every trick in the book to keep you on their site.
Defeating the back button of browsers is one trick.

Originally Posted by Sami4u

Hi,

Not wanting to change the topic here this is on the same lines.

I went to a site that the back button did not work it just reloaded the same page you could go into the site but you could not use the back button if you went to a new page in the site again the same thing would happen.

I had to close the window to leave. Were they using that as a way of getting a lower bounce rate?

All it really did was PMO

But if G uses the bounce rate in its algo they might be trying to cheat G

Sami

I have seen that too. Normally, next to your 'back' button there is an arrow. You can click that to go to the page before the one you're one instead for this kind of sites

Bounce Rate means the amount of users that land on your "Landing Page" If the user moves to another page, meaning that he is interested your bounce rate goes lower which is good. If the User leaves your website Without moving anywhere it will increase your bounce Rate. And a Bounce rate of 36 % That you have is Excellent. Personally My Bounce rate is around
Fifty five Percent (%) (55%) To Sixty Eight Percent (%) (68%) So that Bounce rate of Yours is really Good.

---------- Post added at 13:05 PM ---------- Previous post was at 13:03 PM ----------

So Websites with Only one Pages will of course have a 100 % Bounce Rate. Because there is no other page to turn to. So Before You publish your site, make a few pages with Visible
Links.