I don't recall a name for that white-on-white keyword stuff, but Google got wise to that stuff well over a decade ago. That sort of on-site work is deadly. Wasn't aware anyone was still even trying it.
Originally Posted by Sami4u
A good example of keyword stuffing is the sort of thing you see submitted to directories...
Bob's Real Estate Company - Best Dallas Texas Real Estate
Bob is a Realtor / real estate agent / sales agent / buyer's agent who sells, transfers, conveys Dallas real estate, homes in Dallas, Dallas homes, Dallas Houses, Dallas real estate, Dallas rental properties, and properties in Dallas. He also assists Dallas Texas home sellers, homeowners, people who own Dallas real estate, and property owners in Dallas.
If that looks silly, I promise it's a better than many descrips I've seen submitted in the About Us section on a local directory I've been working on this week.